Case Study

Atrio Home

Company Overview

name

Atrio Home

Industry

DTC Home Goods

Company Size

$20M

Location

Los Angeles, CA

Key Stakeholders

CEO & COO

The Challenge

Initial Problem

Atrio was shipping products across the U.S. from a single L.A. store, which led to long shipping times, damaged goods, and high logistics costs.

Symptoms of the Problem

East Coast customers received products late or damaged. The store lacked expertise for national fulfillment, and warehousing was inefficient.

Business Impact

High costs, damaged customer experiences, and poor scalability from a single retail location.

The Approach

Engagement Scope

Find and onboard a 3PL, move inventory, and optimize national logistics.

Duration

60 days

Methodologies Used

Created and executed a full 3PL RFP process, negotiated contracts, and managed logistics transition without disrupting customer orders.

Tools & Frameworks Applied

Software to model ideal 3PL locations, project management via Monday.com

Solutions Delivered & Results

Key Recommendations & Implementations

  • Recommended Memphis, TN-based ecommerce 3PL.
  • Managed all supplier and inbound logistics transitions.
  • Executed inventory move within 30 days.

Quantitative Results

  • 20% reduction in logistics costs.
  • Reduced damage rates from 20% to 3%.

Other Strategic Wins

  • Strengthened Atrio’s foundation for national scale and operational efficiency.

Listen to What Our Clients Have to Say

It was an absolute pleasure working with Mandy. She brought immense value to the team and was a key driver in two critical initiatives for our business.
First, Mandy was brought on board to help us expand our Total Addressable Market (TAM), a project that spanned over six months. Her deep expertise in go-to-market strategies was evident as she seamlessly supported various aspects of the business, including sales, marketing, financials, and product development. Mandy didn’t just execute; she acted as a true force multiplier, taking ownership of complex initiatives that our leadership team, due to time constraints, simply couldn’t tackle at the executive level. Her ability to step in and take the wheel made an incredible impact on our strategic growth and positioning in the market.

Second, Mandy demonstrated her exceptional crisis management and operational skills when one of our legacy technologies was hit by a ransomware attack. Without hesitation, she stepped in as the project manager, guiding the recovery efforts with precision and grace. Mandy played a pivotal role in coordinating the team, managing the recovery process, and ensuring business continuity during a very challenging time.

With her years of operational experience, Mandy brought a level of professionalism, calm, and leadership that helped us navigate both opportunities and tough situations. Her contributions were invaluable, and I would highly recommend her to any organization looking for someone who can lead with impact and drive results.
Siera Smith, MBA
Mandy was such a gift to our small and mighty startup!
Her professionalism, deep knowledge of key players in the furniture/home furnishings 3PL space, and ability to get the business onboarded in record time (WITHOUT a single hiccup!) was exactly what we needed. She did more in 45 days than we were able to accomplish on our own in 4 months. Her communication is top notch. Her value is undeniable. Our only wish is that we would have engaged her sooner. I highly recommend Mandy and would not hesitate to bring her on for another project in the future.
Kari Albert

Are you Ready to Turn Opportunities into Execution & Scale with Confidence?

Contact Us Now